What made Oprah a Billionaire? Oprah is probably the most successful self-made woman in the world.
Oprah revolutionized the talk show format by taking it from Report Talk to Rapport Talk.
Phil Donahugue was the the talkshow king but was much more Report orientated. Oprah’s style of talk show was much more rapport orientated. She uses the back and forth conversation style that is the basis for friendships between women with its emphasis on self revealing intimacies.
The friendships between women and girls are often built on trading secrets.
Oprah revealed her own secrets such as the sexual abuse she suffered as a child and viewers knew other intimate details about her life like - Gayle is her best friend.
How many other major celebrities are where you know who their best friend is because they told you and talked about her on many occasions?
Often Oprah is also emotionally moved in a way that causes her to cry. So even though you have never met her and you probably will never meet her, she is somebody who, if you watch the show, you can know intimate details about her life and you can also understand that she is somebody who cares.
One of the things that people crave for most is to be acknowledged, and to feel cared for.
Oprah reveals herself as she is. Somebody who cares. And she exhorts her viewers to improve their lives and the world. She makes people care because she cares.
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